evaluation question 3
What kind of media institution might distribute your media product and why?
Aims
In this section I aim to
- explore the various different sections of the film industry, and
- investigate the types of companies that would distribute my film.
The film industry as a whole is split into three parts: production, distribution, and exhibition. The production part of the process involves who made the film, how it was produced and how it was conceived and created. The distribution part of the process is more about getting the film in front of an audience - who sends it nationally and internationally and how it is presented to audiences. The exhibition part of the industry is the part which involves viewing the film, i.e. cinemas and arthouses, as well as DVD/TV.
In order to gain distribution, I think that out of the three types of institution that could distribute films (Hollywood Studio, Independent/Art house, Independent Spirited), an independent/art house company would be best as this project only has very limited resources available and a small production team. I think that the best way for the film to get recognition would be to enter it into several independent film festivals, and a good company to produce it would be Artificial Eye as they were also the distributors of Michael in the UK, and my product is very similar to Michael. Artificial Eye also distributed the following films:
I think it could also be shown at cinemas such as the Curzon cinemas in London, because they are famous for showing independent and art house films which would distribute the film to a wider audience.
Social media is also an excellent way of distributing and advertising particular films, and because our film is a film aimed at teenagers, I think Facebook would be a brilliant way of distributing our film to the wider audience. This way it could be shared quicker and to a more mainstream audience, and is cheaper as well. it would also broaden our advertising as we could make like pages that people could follow and people could pass it on to others creating an expanding tree of roots out to other viewers and maybe even more.